Obvs Purifying Oat Clay Mask - Gentle

A minimal, three-ingredient clay mask made from Organic Arrowroot, Kaolin Clay, and Organic Gluten-Free Oat Kernel Meal. Activate with water to purify and gently draw out impurities, leaving skin clean without feeling stripped. Preservative-free, as a dry powder needs no preservation system. Soil Association COSMOS Organic certified, Vegan Society certified, and Leaping Bunny approved.

Key ingredients

• Kaolin — mineral clay, supports gentle purifying and drawing out impurities
• Maranta Arundinacea (Arrowroot) Root Powder — soothing, absorbs excess oil
• Avena Sativa Kernel Meal (Organic Gluten-Free Oat) — gentle, natural exfoliation and skin conditioning; oats in colloidal form are well-studied for calming irritated skin¹

Best suited for

• Normal, oily, or combination skin wanting a gentle, purifying clay mask
• Anyone wanting a minimal, three-ingredient formula
• Not suited to those with a known oat sensitivity or allergy

Obvs face mask accessories displayed in the picture are sold separately.

Full ingredient list (INCI), what it means and screening result

🟨 this mask contains oat kernel meal, which may cause reactions in individuals with oat sensitivity. It's also packed on premises that handle tree nuts, sesame, soya, and peanuts, if cross-contact is a concern for you.

A patch test is recommended before first use.

Every product here, including this one, is checked against our Ingredient Standards before it makes the cut.

¹ Reynertson KA, Garay M, Nebus J, et al. "Anti-inflammatory activities of colloidal oatmeal (Avena sativa) contribute to the effectiveness of oats in treatment of itch associated with dry, irritated skin." J Drugs Dermatol. 2015;14(1):43–48. Found significant improvements in dryness, itch, and skin barrier function over 14 days.